Design Consultancy
Comms visual style and digital products review. Ideation and design strategies. Visual research. Talent sourcing.

Comms Design
Branding, visual language development, web design, stationery, OOH, editorial design, events graphics, gift packs.

People Management
Hiring, unit development strategy, PDP consulting, creative workshops design, safe and positive work environment.

Art Direction
Look and feel boards, research and ideation, creative concepts, assets production efficiency, creatives briefing.

Global
I grew up in the middle of nowhere reading books and magazines about the big world outside. That helped me to think of myself on a global scale and formed respective vision of myself.

doers
I recognise mastery and benevolence in people. Having those two makes you succeed and contribute good inevitably. It doesn't matter where you get those features — by having a good upbringing and education or despite having neither.

easy
Doing good stuff should be easy. Being fulfilled by intense work should be easy. Being yourself should be easy. Not being fearful or anxious should be easy. If not — it should be addressed and resolved. Crisis, struggle, and overcomplicating are okay only when temporary.

Candid
To communicate and to collaborate with a person efficiently you downgrade to common ground. A nice common ground should allow safety and clarity. To the point where it's effortless to be honest and straightforward.

Style
Having a style is surprisingly inevitable. A terrible style is also a style. The good thing is that any style works if you wear it well. All it takes is being aware and own it.

Good
I like good. Good is good. Good is intuitive. You know where you compromised on good. It usually goes with excuses or some reasonable justification. Enabling good is good. Rewarding it. Good should be shared and multiplied. People spend moneys on goodies. So it gets you paid and loved.

Maturity
I consider control to be a crisis tool. In the long run, it rather blocks people's desire to work independently and be self-motivated. As an IC you willingly contribute when you know you own your job, not when you know they own you. As a manager, you rather have space for strategic thinking provided by your reliable self-responsible employees.

social
Communication strategies of businesses are significantly influenced, if not shaped entirely, by personalities of stakeholders—comprising their intentions, visions, insecurities, and peculiarities. You can hide it behind a predesigned TOV. Or you can own it and let the weirdos shape your comms.